MARTIN WHITMARSH MARTIN WHITMARSH - CHIEF EXECUTIVE OFFICER Martin Whitmarsh is CEO for Land Rover BAR, a position that he formerly held with the McLaren Group. Whitmarsh studied engineering at Portsmouth University, BAR’s home port, before starting his career at BAE Systems’ Hamble facility. By 1997 Martin was Managing Director of the McLaren Formula One team, eventually rising to CEO of McLaren Racing, where he steered the team to multiple F1 Championship titles.